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October 23rd 2024 I SEASON 2 I EPISODE 17

It’s a Friday afternoon, and Alex, the CEO of a small IT software company, is feeling anxiety. He’s worrying over money.

He’s been running his business for about five years, leading a talented team of 15 employees who deliver excellent custom software solutions for their clients. But recently, Alex has hit a major roadblock: not only is cash flow tight, but he’s also struggling to bring in new clients.

Does that sound like ‘You”? If yes, then TUNE IN.

Today’s episode is all about finding quick cash flow solutions that you can immediately use in your business to change your money story by just making simple and small but very powerful shifts.

- Introduction and Context (00:00:00)
- Alex shares his anxiety over cash flow and client payments affecting his IT software company.

- Finding Quick Cash Flow Solutions (00:01:10)
- Hina introduces strategies to improve cash flow and change financial mindsets.

- Mindset Shift (00:02:31)
- Discussion on the importance of focusing on gratitude and positive energy in business.

- Profit Mindset (00:03:23)
- Shifting from a scarcity to an abundance mindset to enhance financial expectations.

- Invoicing for Milestones (00:06:24)
- Advice on invoicing at project milestones instead of waiting for project completion.

- Asking for Early Payments (00:08:24)
- Strategies for requesting early payments from clients while maintaining strong relationships.

- Attracting New Clients (00:09:52)
- Creating high-value offers tailored to ideal clients to increase revenue.

- Wrapping Up Actionable Steps (00:12:08)
- Summary of strategies for invoicing, client conversations, and positioning services effectively.

- Timmy's Lemonade Stand Story (00:13:20)
- A fun analogy illustrating the importance of confidence and branding in pricing.

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Please feel free to reach out to us for any questions.

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Check out Hina's books:
https://amzn.to/3B65Wz7

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WEBSITE I https://authorhina.com
LINKEDIN I https://www.linkedin.com/in/coach-authorhina/
Email I connect@authorhina.com

Theme Music Credit
Happy Days In Summer by MusicLFiles
Link: https://filmmusic.io/song/8020-happy-days-in-summer
License: https://filmmusic.io/standard-license

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